Mark Wright has been named the new face of Matalan, and is set to front upcoming campaigns for the brand's menswear line, starting with his debut autumn/winter clothing edit this month.

The former TOWIE star will also co-host Matalan's online series The Show opposite Denise van Outen as part of the deal, and took to social media to announce the news, posting 'How excited am I to be officially joining the @ShopMatalan family! I’ve got my A/W Edit launching online later this month and I am co-host on The Show, alongside the lovely @vanouten_denise. #MatalanMoments'.